Category: E-Commerce

Returns are a natural part of the e-commerce experience. Yet how a business manages them can make or break customer loyalty. With rising online competition, having a smooth and transparent return process is essential. Customers now expect easy and fast...

In the fast-paced world of e-commerce, choosing the right fulfillment model can determine your operational efficiency and profitability. Two common options stand out: Fulfillment by Amazon (FBA) and in-house fulfillment. Each has its own advantages, costs, and challenges. Understanding the...

Direct to Consumer (DTC) is a business model that refers to manufacturers or brands selling directly to consumers without intermediaries. In the traditional retail model, products reach the consumer through distributors, wholesalers, and retailers, whereas in the DTC model, all...

Customer satisfaction is a concept that measures whether a customer’s expectations regarding the quality, value, and experience of a product or service are met. A customer’s satisfaction with a brand is generally measured by their tendency to repurchase the product,...

The e-commerce sector is undergoing a major transformation driven by rapid technological advancements. At the center of this transformation is Artificial Intelligence (AI). AI not only enhances operational efficiency in e-commerce but also elevates the customer experience to a new...

The e-commerce sector, in addition to being a rapidly growing and developing field, is also one in which businesses are subject to various tax obligations. One of these obligations is the withholding tax. Withholding tax is a type of tax...

Today, businesses engaged in e-commerce must consider many different elements in terms of both tax obligations and legal regulations. One of these is the withholding tax. Withholding tax is a significant type of deduction encountered by companies engaged in commercial...

E-commerce for luxury brands involves different dynamics compared to traditional retail. Customer experience, brand perception, and elements of prestige play a critical role in online sales strategies. So, what should luxury brands pay attention to in order to succeed in...

As the e-commerce sector grows rapidly, it has become more important than ever for businesses to choose the right business model and develop strategies tailored to their target audience. B2B (Business to Business) and B2C (Business to Consumer) e-commerce models...

Issuing an invoice in e-commerce activities is both a legal requirement and a way to enhance your business’s credibility. To fulfill tax obligations and protect customer rights, it is essential to follow the correct invoicing procedures. Additionally, issuing invoices helps...