Category: E-Commerce

Customer satisfaction is a concept that measures whether a customer’s expectations regarding the quality, value, and experience of a product or service are met. A customer’s satisfaction with a brand is generally measured by their tendency to repurchase the product,...

The e-commerce sector is undergoing a major transformation driven by rapid technological advancements. At the center of this transformation is Artificial Intelligence (AI). AI not only enhances operational efficiency in e-commerce but also elevates the customer experience to a new...

The e-commerce sector, in addition to being a rapidly growing and developing field, is also one in which businesses are subject to various tax obligations. One of these obligations is the withholding tax. Withholding tax is a type of tax...

Today, businesses engaged in e-commerce must consider many different elements in terms of both tax obligations and legal regulations. One of these is the withholding tax. Withholding tax is a significant type of deduction encountered by companies engaged in commercial...

E-commerce for luxury brands involves different dynamics compared to traditional retail. Customer experience, brand perception, and elements of prestige play a critical role in online sales strategies. So, what should luxury brands pay attention to in order to succeed in...

As the e-commerce sector grows rapidly, it has become more important than ever for businesses to choose the right business model and develop strategies tailored to their target audience. B2B (Business to Business) and B2C (Business to Consumer) e-commerce models...

Issuing an invoice in e-commerce activities is both a legal requirement and a way to enhance your business’s credibility. To fulfill tax obligations and protect customer rights, it is essential to follow the correct invoicing procedures. Additionally, issuing invoices helps...

The e-commerce industry continues to transform with rapidly changing consumer behaviors and technological advancements each year. In 2025, key trends shaping the e-commerce world will enable businesses to gain a competitive advantage and meet customer expectations. In this article, we...

Today, mobile devices such as smartphones and tablets are becoming increasingly integral to our lives. This transformation has fundamentally changed our shopping habits. Mobile commerce, or m-commerce for short, is a type of e-commerce conducted entirely through mobile devices, enabling...

A correct brand name plays a key role in the success of a business. A memorable, easy-to-pronounce name that reflects the brand’s identity can leave a lasting impact on your target audience. In this article, you will find many important...