E-Commerce 

If you want to increase your sales with e-commerce and grow your brand, you should take your place on some marketplaces. We collected what you should know about Hepsiburada which is one of the best marketplaces…

As of 2026, artificial intelligence (AI) platforms have become the fastest-growing digital category on the internet. According to the Meltwater Digital 2026 Global Overview report, more than 1 billion people worldwide actively use LLM and generative…

The FMCG sector is being reshaped by digitalization and changing consumer behavior. As of 2025, FMCG (Fast-Moving Consumer Goods) e-commerce sales are growing globally, online shopping has become the main channel in many markets, and consumers…

If you aim at growing your brand, creating a store on Trendyol comes as the first thing on your to-do list. Creating a store on Trendyol, which has more than 35 million customers and is the…

E-commerce fulfillment is entering a new era where speed alone is no longer the differentiator. The real shift is happening behind the scenes: AI in supply chain planning, robotics in fulfillment execution, and data-driven orchestration that…

Consumer expectations in 2026 won’t be shaped only by “faster delivery.” They’ll be shaped by stress, identity, wellbeing tech, and mobile-first shopping habits—forces that directly change what customers consider a good delivery experience. Euromonitor International’s Top…

Returns are a natural part of the e-commerce experience. Yet how a business manages them can make or break customer loyalty. With rising online competition, having a smooth and transparent return process is essential. Customers now…

In the fast-paced world of e-commerce, choosing the right fulfillment model can determine your operational efficiency and profitability. Two common options stand out: Fulfillment by Amazon (FBA) and in-house fulfillment. Each has its own advantages, costs,…

Direct to Consumer (DTC) is a business model that refers to manufacturers or brands selling directly to consumers without intermediaries. In the traditional retail model, products reach the consumer through distributors, wholesalers, and retailers, whereas in…

Customer satisfaction is a concept that measures whether a customer’s expectations regarding the quality, value, and experience of a product or service are met. A customer’s satisfaction with a brand is generally measured by their tendency…